Mr. Lyte® for Pediatric and Hypotonic dehydration
Specially designed to treat and prevent dehydration in children
Children under 12 years old and particularly under 5 years old are more susceptible to dehydration. Children are at greater risk than an adult of life-threatening dehydration since water constitutes a greater proportion of their body weight (up to 80%). Young children use more water during the course of the day given their higher metabolic rates, and their kidneys are less able to conserve water compared to adults. Children experience between 2 and 3 episodes a year of vomiting, diarrhea or heatstroke. Thus, and not surprisingly, 10% of pediatric hospitalizations are due to dehydration.
SportKid® for Children's Daily and Healthy Hydration
Children are highly susceptible of experiencing a mild dehydration. SportKids, a formula developed for children but powerful enough for adults, rehydrates 50% more than any sport drink, with one third of the calories and made of all natural ingredients. It has no artificial flavors, coloring, preservatives, nor synthetic sweeteners. Thanks to Fast Rehydration® Encapsulated Nano-Electrolytes™ technology SportKids is a healthier way to keep children hydrated.
Hydralife® for a Healthy Daily Hydration
Unless you are taking your 64oz to 100oz of water a day, you are at risk of dehydrating even before feeling thirsty. A subtle headache, dizziness, fatigue or irritation are likely to follow. Hydralife lets you catch up with your hydration in a natural and tasty way. Thanks to the Encapsulated Nano-Electrolytes™ inside, your body will absorb much more fluids than with water, providing a Fast Rehydration® and feeling fully energized.
Hydralon® for Endurance Athlete Serious Hydration
Most sport drinks are an isotonic solution, an inadequate solution for a hypotonic dehydration that any professional athlete experiences after one or more hours of intense activity. Hydralon provides the appropriate type of hypotonic rehydration, restoring the fluids and electrolytes lost, generating a fast body absorption and demanding a fraction of liquid intake compared to other sport drink.
|Code name||Therapeutic area||Indication||Stage|
|FR-1002||Pediatric and Gastroenterologist||Intestinal Flora||1|
|FR-2004||Gastroenterologist||Antacid & Pain Relief Medicine||1|
Product Development Stages
Technology and market opportunities identification mark the kick off of new projects. Stage one focuses on assessing the new development potential, allocating resources, and conducting early tests. During this stage the product is fully conceived as well as an early identification of its benefits and differentiated factors against existing in-market products.
Formulas are fine-tuned, cost feasibility determined and a new to the world product is born. The stage includes ensuring the product is safe and batteries of tests are conducted: from pre-clinical trials to taste, to product stability and scaling up processes. At the end of the stage the product is ready for manufacturing.
Marketing group takes over, leading all of the steps required for a successful launch. Starting from product registration and claims substantiation, to include product dossier and medical community feedback. Product branding, packaging and introduction, all fall within the final steps of the stage.